• Interés y motivación de los estudiantes de la carrera de comunicación en programas de capacitación, año 2023 

  Vergara Parra, Andrea Carolina (Machala: Universidad Técnica de Machala, 2023-04)

  The objectives of the research is to investigate the interest and motivations on the academic training programs of the students of the Social Communication career of the city of Machala. In order to find out if they would ...
• Podcast como medio de difusión política en la provincia de El Oro 

  Robles Rodriguez, Darwin Javier (Machala, Utmachala, 2023-03)

  The globalization of the internet in the world transformed the activity of the human being, communication is not exempt and has had to adapt to users, who every day demand innovation, quality of content, but above all that ...
• Creación de un reportaje periodístico sobre planned parenhood, año 2022 

  Chuncho Caminos, Melissa Xiomara (Machala, 2022-09)

  Social problems encompass many issues addressed by society, some of which extend to a wider and global audience, and are therefore covered by different media in their public agendas and reported through their journalistic ...
• Análisis de las demandas y necesidades de las nuevas audiencias en la sociedad de la información, año 2022 

  Blacio Mite, Kevin Gabriel (Machala : Universidad Técnica de Machala, 2022)

  The information has currently been developed as a permanent resource for the improvement and training of communication in both traditional and professional media, society and generations, for this reason the emerging ...
• El confinamiento como factor de crecimiento en los medios digitales de la provincia de El Oro: caso medio digital OTV 

  Cantos Escaleras, Stefany Nicol; Cucalón Plaza, José Mauricio (Machala : Universidad Técnica de Machala, 2022)

  The Covid-19 pandemic in the world and the time of confinement has affected not only in the economic, political and social sphere, but in the way of communicating with people, which is why the first alternative to inform ...
• Desarrollo de un producto impreso para promover el uso consciente del celular en las aulas de clases universitarias 

  Palas Jimenez, Jorge Samuel (Machala, 2020)

  The present work seeks to promote the conscious use of the cell phone within the classroom through a printed product, for its development, it focused on diagnosing the frequency that students use cell phones within the ...
• Análisis de la información sobre salud sexual y reproductiva en redes sociales caso mp noticias y el machaleño de Machala. 

  Vera Yepez, Bryan Jair (2021)

  This research work allows us to analyze the most relevant Facebook pages of the city of Machala where we will be able to observe that there is no informative material on sexual and reproductive health. As a methodology was ...
• La investigación universitaria: propuesta de una revista radial académica. 

  Torres Acaro, Evelyn Alexandra (2021)

  This proposal arises from the search for an answer to a problem encountered regarding the need for dissemination of research activities carried out in higher education institutions. The design of a radio magazine is proposed ...
• Programa radial musical para promoción de géneros y artistas ecuatorianos. 

  Moran Cerezo, Victor Fabricio (2021)

  This research work aims to establish the design of a musical radio magazine that promotes Ecuadorian singer-songwriters and performers of any musical genre through the investigation of radio concepts and a brief explanation ...
• La radio online como medio de periodismo cívico para integrar a colectivos de mujeres en Machala. 

  Marquez Salamea, Beline Rubi (2021)

  This research project was carried out to measure the civic participation and perception of two groups of women from the city of Machala in the online radio media of the same city, and after this propose a radio program ...
• Liderazgo del emprendedor comunicacional en el escenario de la nueva normalidad. 

  Calva Granda, Lizbeth Estefania (2021)

  This study has made a characterization of the profile of the communicational entrepreneur and leader of communicational companies and related areas in the province of El Oro, Ecuador, in the first semester of the year 2020. ...
• Análisis comparativo de la agenda setting del informativo principal de Radio Pública Jubones 91.9 fm 

  Bravo Olmedo, Cristhian Omar (2021)

  The present research raises the comparative analysis of the agenda setting in relation to the notes disseminated during the transmission of the main newscast of Radio Pública Jubones in the last two administrations that ...
• Migración a entornos digitales por parte de medios tradicionales frente a la pandemia de COVID-19 ciudad de Machala año 2020 

  Llanos Arévalo, Erika Shirley (Machala : Universidad Técnica de Machala, 2021)

  The present research work corresponding to the complex exam, year 2021, prior to obtaining the Bachelor's degree in Social Communicator. This study is based on the analysis of how affected the traditional media of the ...
• Diseño de afiche para el rescate de los valores éticos del personal del municipio de Santa Rosa 

  Enríquez Freire, Dagner Gustavo (Machala : Universidad Técnica De Machala, 2021)

  The purpose of this degree project is to rescue the ethical values of the staff who develop in the customer service area of the municipal Gad of the Santa Rosa canton, through a poster design that was the result of a ...
• Análisis del discurso visual del spot publicitario de Guillermo Lasso: caso encontrarnos en la vida 

  Cantos Escaleras, Jefferson Alexander (Machala : Universidad Técnica De Machala, 2021)

  This research work consists of analyzing the visual discourse of the spot "Finding ourselves in life" of Guillermo Lasso's 2020 political campaign. As a methodology, the qualitative approach was implemented, in order to ...
• Consumo de medios y plataformas audiovisuales en la ciudad de Machala durante la pandemia 

  Bravo Murillo, Génesis Estefanía (Machala : Universidad Técnica De Machala, 2021)

  The consumption of media and communication and platforms has been the object of study for several investigations around the world, since establishing a certain influence of traditional and interactive media on the audience ...
• La comunicación organizacional en las pymes como instrumento de posicionamiento en redes sociales: caso tonga´s Machala. 

  Severino Valdivieso, Gregorio Mauricio (Machala, 2020)

  The development of this complex modality degree project through a search in scientific articles, and other competent sources, determines the incidence of organizational communication as positioning in social networks of ...
• La radio como medio para campañas culturales en la ciudad de Machala 

  Salvador Cañar, Jaime Leonardo (Machala, 2020)

  It is of the utmost importance that the citizens of a nation know and value the history and culture of their place of birth, of those historical events and moments that have led to milestones in the political, social, ...
• Análisis del cambio de marca del Gobierno Provincial Autónomo de El Oro desde la perspectiva de comunicadores y diseñadores 

  Romero Reyes, Brithany Thalía (Machala, 2020)

  Every company, organization or institution needs a corporate identity adhering to its objectives and that characterizes it from the rest, for this reason in this research the new brand of the Provincial Autonomous Government ...
• Análisis de la presencia de la mujer en la publicidad ecuatoriana desde la perspectiva de mujeres periodistas orenses, año 2020 

  Pereira Quezada, Holger Alexis (Machala, 2020)

  The woman in advertising from its beginnings to the present is used as a decorative object, highlighting her body and beauty, the advertising spots will always be presenting a product or innovating the current world, ...

Más