The use of social networks in political communication has evolved over time, especially with the use of digital media that currently exist, because candidates or political parties have chosen this modality to execute their ...

The present research work entitled Analysis of the perception of the merchants of the Machala canton, of the national customs service of Ecuador, year 2022, in which we set out to analyze the perception of the merchants ...

In the context of the growing popularity of K-pop worldwide, this research seeks to analyze the consumption habits of K-pop content in university students, specifically in the Faculty of Social Sciences of the Technical ...

The objective of this study is to analyze whether the cases of femicides addressed in the Ecuadorian media GK and Diario Extra, the latter in digital format, were treated with a gender approach in their publications during ...

The present project aims to establish the importance of audiovisual as a tool for promoting tourism in the Bajo Alto commune. The methodology used was qualitative-quantitative, since surveys were carried out among tourists ...

The lack of compromise by human beings, who are the main consumers of such an essential element like water, makes them to forget the importance of taking care of it in order to avoid falling into disgrace as the years go ...

The competitive professional environment within the communication career requires the management of communication strategies framed in new social trends. In this sense, the construction and development of the personal brand ...

The construction of history is nothing more than the way in which important events of a collective have been chosen to be remembered through the passage of time in the different historical records that contain the invaluable ...

The thesis titled "Effects of Consuming News on Violence and Security in Local Digital Media among Communication Students at UTMACH" addresses a significant issue in media: the presentation of news during periods of violence. ...

This research is an analysis of the communication strategies implemented by the Decentralized Autonomous Government (GAD) of the province of El Oro, with the program Juventud Emprende Diferente, whose purpose is to strengthen ...