The Municipal Decentralized Autonomous Government of the Canton of El Guabo is a government agency with political, administrative and financial autonomy, who has as its primary objective to satisfy the collective needs of ...

This research -case study- focuses on diagnosing the internal communication and components of the small financial company CB Cooperativa, which has seventeen (17) branches throughout Ecuador and since 2020 operates in the ...

The present research work aims to analyze the social networks of Facebook of the month of January 2021 prior to the period of electoral campaigns of the assemblywoman Johanna Moreira representative of the list 12 by ...

This research work includes the analysis of the use of Tik Tok as a political tool in the presidential campaign of Guillermo Lasso, in the year 2021. For this, a series of data collection tools are implemented to adequately ...

This paper deals with a problem that today remains a media issue and of social interest, violence against women. A communication proposal through the transmedia narrative to sensitize citizens about violence against women ...

Within the Santa Rosa canton, information related to cultural issues is scarce, in the absence of initiatives that promote the dissemination of their culture, people are at risk of forgetting the legacy left by our ancestors ...

Advertising communication strategies are an essential part of the external communication of any size company in general. Over the years, these strategies have adapted and evolved according to the emergence of new technologies. ...

For many years, the neglect of both authorities and citizens to take care of the environment has been evident, since they constantly witness the pollution that is seen daily in Puerto Bolivar, only on the boardwalk of the ...

This research work is originated around changes and advances that have been evidenced in the institutional communication work, not only by the incursion of tools based on the use of Information and Communication Technologies ...

The present work aims to determine the different digital competences in the students of the social communication career of the Technical University of Machala, analyzing in this way the level of digital competences they ...