Análisis de los servicios que ofertan los establecimientos de alojamiento en categoría 4 estrellas de la ciudad de Machala.

Abstract

This work emphasizes the analysis of services offered by accommodation establishments considered by the tourist accommodation regulation, classified in a 4-star category in the city of Machala, being the only hotels such as Adriand´s and Regal those that comply with various stipulations and regulations to be considered in this category and therefore contribute to a better and efficient service for its guests. Consequently, the result will show compliance in the services and for this purpose the quantitative methodology will be used as the tool to obtain such real, accurate and timely information that contributes to the essential contribution in this investigation. Thus determining the satisfaction that the customer receives for the product purchased for their benefit, thus fulfilling their needs as a consumer, this will allow customer loyalty for the service acquired in the future.