Competitividad, productividad, comunicación, liderazgo, manejo efectivo del tiempo, motivación, toma de decisiones.

Abstract

This project explores the importance of managing managerial skills in SME organizations of the Machala canton, such as communication and leadership themselves, which directly influence the performance and competitiveness of organizations in the face of a market that is currently so changing, and at the same time, identify how Managers train their collaborators to increase the productivity of SMEs in this sector, allowing leaders to strengthen their skills and efficiently comply with communication and motivation with each of the members of the organization, in turn make assertive decisions for the good common company. Strengthening these leadership skills allows managers to adapt to modern companies and be able to resolve conflicts that arise both internally and externally with effective time management in each activity to be carried out.