Gestión de rotación de inventarios en la empresa Guillen Gallegos y Compañía en el periodo 2022-2023.

Abstract

Efficient inventory management is a crucial factor in the operational performance and profitability of commercial enterprises, as it allows for resource optimization, cost reduction, and improved customer service. In this context, the present research focuses on analyzing inventory turnover management at Guillen Gallegos y Compañía during the 2022-2023 period, aiming to identify areas for improvement that optimize resource utilization, minimize costs, and increase profitability. To achieve this, a quantitative, non-experimental, and deductive methodology was adopted, enabling the collection and analysis of real data without altering existing conditions. Through structured interviews with administrative staff, document reviews, and the use of financial indicators such as inventory turnover and average storage time, significant challenges were identified. These include the improper handling of low-turnover products, inefficient surplus management, and a lack of updated marketing strategies, resulting in a decrease in inventory turnover frequency and an increase in storage costs. Based on these findings, strategic solutions are proposed, including the implementation of specialized inventory control software with automated alerts, periodic training for administrative staff, and promotional campaigns targeting slow-moving products. These recommendations aim not only to optimize operational performance but also to strengthen the company’s competitive position in the market, thereby ensuring its growth and long-term sustainability.