"de la galería al comercio: un análisis del arte y el consumo de marcas en la cultura contemporánea

Abstract

In today's society, eating has become an important aspect of daily life, affecting many areas, including technology. This study examines the relationship between technology and the consumer, focusing on the consequences of consuming products without need. Through critical research, it examines how consumer products and goods are integrated into the world of technology and how this phenomenon influences and fuels today's consumer behavior. The starting point of this research is the observation that many consumer products have gone from being mere products of interest to important elements in the design picture. This result raises questions about the role of technology in a culture that values the ownership and use of products as status symbols. Art, which used to be seen as a way to express deep thoughts and feelings, has become a platform to comment on and sometimes celebrate consumer goods. One of the important aspects of this research is the study of how contemporary artists have used products and commodities in their works as symbols or decorations. It explores the combination of these elements not only to inform business and consumer culture, but also to act as a social critic. By incorporating celebrities and consumers in their work, artists are able to address issues such as consumerism, the irrelevance of business and its impact on everyday life. This study also addresses the concept of "unnecessary consumption," which refers to buying products not for their actual value or need, but for type, things related to relationships or relationships. The situation is reinforced by advertising and marketing, which create a greater than expected desire to conform to ideology and culture. In art, this phenomenon is reflected in how explore and question these changes through humor, discourse or direct criticism. The research includes analysis of actual events in art and artists who spoke about the use of materials and names. He looked at the work of artists such as Andy Warhol, who with consumer exposure turned imagination into art. The purpose of this study is to provide a deeper understanding of how technology and usage interact in an informal context. It asserts that technology not only reflects consumer preferences, but can also provide a broad perspective on these activities. By examining how celebrities consume products and goods, this study provides a better understanding of the cultural and social interactions used to produce images. Finally, "From the gallery to commerce: An analysis of the art and the consumption of brands in culture contemporary" is an important perspective on how modern technology responds to and influences consumer culture. By analyzing the role of products in technology and the consequences of their misuse, the analysis shows how technology can act as a translator to question and reflect on the power of consumption in today's society.