Análisis de crecimiento y participación del banano deshidratado ecuatoriano en el mercado de Estados Unidos, año 2021.

Abstract

The present case study allows to know the dehydrated banana history, and its currents status in their exports to the international market, the aim of this study is to analyzed the exports of Ecuadorian dehydrated bananas to the United States market in the year 2021 by studying it, its multiple benefits, such as its production and export process, due to the increase in world demand has diversified banana exports, using and taking advantages of all raw material that is wasted during transportation or packaging, as they do not realized that the majority of vitamins are wasting it can be given and added value to get more benefits, for these practices of dehydration of fruits by consumers and mostly by local producers, which can make an use of these methods to diversify the banana and have extra income in their sales as its demand is currently gaining more strength, because Ecuador is one of the principal exporters of bananas to United States where the demand is growing with the passage of time have been opened to larger markets, as more people are choosing to consume more healthy products, this has built a consumer culture of dehydrated fruits and one of them is the dehydrated banana since it has more vitamins in the dehydration way more people tend to consume more this fruit, creating a foreign exchange for the country. For the development of the research, the general objective will be taken as a basis, this study will focus on the research of an export analysis of Ecuadorian dried bananas in the United States market, year 2021. This research has employed methods such as: historical - logical method, analytical - synthetic method, inductive - deductive method, hypothetical - deductive method, modeling, systematic.As a result obtained during this research and interview data collection, if the export of Ecuadorian dried bananas is analyzed, favorable results will be obtained, also the hypothesis was reconfirmed, when comparing the results obtained in the discussion. Finally, conclusions and recommendations are presented.