Estrategias de gestión organizacional en la dirección para el desarrollo de la empresa "Criollo" en la ciudad de Machala.

Abstract

Companies undergo different changes so they must adapt to what the market demands and that usually depends on the leadership they handle, the problem that was found in the Criollo Commercial was: flaws in their management, inadequate leadership giving breach of mission and vision so that in this work it was identified as objective to develop management strategies applied to the commercial company “CRIOLLO”, for this a descriptive and exploratory methodology was applied, through the interview tool aimed at middle and high managers, which allowed to identify three points: demonstrate the role played by the members of the organization; diagnose the current situation of the work environment; and analyze compliance with internal processes between departments. It was shown an incorrect designation of roles, lack of good communication between the departments, which obstructed all employees to know the objectives of the company and therefore were not fully met since the hierarchical levels were not respected, for that reason the activities and functions that the departments should adopt were described and socio-labor activities were developed to establish relationships between managers and employees, thus improving the work environment, consequently managing to meet the company's expectations.