La comunicación efectiva en la preparación del presupuesto en una empresa industrial.

Abstract

The preparation of budgets is considered of great importance, with application to all areas of the organization, which contributes to a more accurate decision making, attached to the internal reality of the organization and its environment. Given this, the present research aims to demonstrate the importance of the budget, especially the sales budget, which becomes the basis of almost all business decisions that companies have. The objective of the present work is: To determine the importance of the design and elaboration of the sales budget for the industrial companies; while the methodology applied in the research is descriptive and documentary. The budget planning made to the company INNOVAR, part of the desire to invest in a new line of products, the results of budget planning aim to achieve this objective of the organization calculates the income and expenses that will incur. An important part of budget planning also corresponds to communication; communication has become a fundamental factor in the functions corresponding to planning, organization and control, and in this precisely lies its importance. In this way an effective communication allows an adequate management of the elements that are part of the Company.