Implementación de actividades y servicios turísticos en el recurso natural balneario la Laguna Azúl perteneciente a la parroquia Casacay cantón Pasaje

Abstract

Implementation of Activities and Tourist Services in the Natural Resource Blue Lagoon Spa, belonging to the Casacay Parish in Pasaje Canton” its main objective is to promote sustainable tourist development in this spa through the implementation of activities and tourist services that maintain environmental conservation and economic benefit for the community of Nueva Esperanza. This study identifies several challenges such as the lack of infrastructure, maintenance, and the great scarcity of specialized services; therefore, it proposes solutions such as community training, improvement of infrastructure, and advertising tourist activities. The present investigation is based on the approach of mixed methodology, combining all qualitative and quantitative data, to conclude with an integrative proposal that includes microprojects for improving the tourist experience, promoting the participation of the local community, and ensuring the conservation of the natural resource.