Impacto de las certificaciones internacionales en la competitividad y acceso a mercados internacionales de las exportadoras del Sector Agrícola en la Provincia de El Oro

Abstract

International certifications are essential for exporting companies to compete in the global market. In the province of El Oro, there are 73 exporting companies, primarily bananas, cocoa, and coffee, key products for the Ecuadorian economy. However, not all of them have the necessary certifications to stand out globally. Therefore, this study focuses on answering: What international certifications will allow exporting companies in El Oro to be more competitive? The overall objective is to analyze the most relevant international certifications for agricultural exporters in El Oro and their competitive advantages. The research developed has a qualitative and descriptive approach based on a literature review, due to the objective of analyzing the international certifications that will allow exporting companies in El Oro to access the international market and become more competitive.