Regulaciones de calidad en la competitividad de exportadoras de camarón de El Oro al mercado europeo

Abstract

This essay analyzes the impact of quality regulations on the competitiveness of shrimp exporting companies from El Oro province to the European market. It highlights the relevance of the shrimp sector as Ecuador’s main non-oil export and its significant share of national trade. The research, conducted with a mixed and descriptive non-experimental approach, employed documentary, bibliographic, and interview techniques with executives of exporting companies. The findings reveal that compliance with international standards and certifications is a decisive factor for entry and permanence in demanding markets such as the European Union. In addition, opportunities for improvement in production practices, quality management, and sustainability were identified, which strengthen the competitiveness of the sector and contribute to the national economy.