Las herramientas financieras como mecanismo de evaluación de los recursos en nuevos emprendimientos realizados por los inversionistas.

Abstract

This research work addresses one of the most important issues in finance, specifically on the financial tools that are essential before starting with new investment projects as they benefit to make the best decisions on the capital contributed, in addition to its application it allows to know what the monetary effect of carrying out certain activities would be and if the investment will be profitable or not, on the other hand it helps to determine the time it will take the company to recover the invested capital. The problem that exists in many companies, and that is the very reason for their bankruptcy, is that many new businesses are carried out without due study of what actions allow a better return for the entity. The objective of this paper is to analyze investment projects A and B through financial tools to know the impact it has on management decisions. The applied methodology is based on the deductive-inductive method, because the deductive method allows the collection of the most important theoretical referents on financial tools, and the inductive allows to know step by step the impact of the tools until reaching conclusions. general. With the data obtained from the financial indicators used, it reveals that the best alternative is project B, for the reason that the Annual Equivalent Cost (CAE) is $ 1'070,961.79, which means that during the life of the project it will bring us less costs and expenses to pay.