El liderazgo femenino y su impacto en el desempeño laboral en las pymes de la ciudad de Machala.

Abstract

Over the years, women have achieved a significant increase in their participation in the workplace. They have transitioned from primarily domestic roles to leading important organizations from managerial positions. Female Leadership has played a crucial role in this evolution, catalyzing professional growth by encouraging women to put their abilities and skills into practice. Although the concept of Female Leadership has been present for some years, it has gained greater relevance with paradigm shifts in society and globalization. Nevertheless, it has not been thoroughly explored, despite its potential impact on organizations and society at large. Therefore, the main objective of this research is to identify the impact that Female Leadership has on the Work Performance of female executives in SMEs in the city of Machala in 2023. This research project focused on analyzing the impact that Female Leadership has on the Work Performance of female executives in SMEs in the commercial sector of the city of Machala during the year 2023. The main objective is to examine how the leadership exercised by women influences various aspects of work performance in the SMEs of this region. To achieve this objective, a qualitative and quantitative methodology was used, employing structured surveys and secondary data analysis. A representative sample of SMEs in Machala was selected, and information was gathered on leaders of different genders, types of leadership styles applied by managers and executives. Preliminary results suggest that female leadership in Machala's SMEs is positively associated with various aspects of work performance, including improved communication, teamwork, and problem-solving. Additionally, higher job satisfaction is observed among employees working under female leadership, which could have significant implications for talent retention and the competitiveness of companies in the labor market. This study contributes to understanding the importance of female leadership in the business context of SMEs, highlighting its role in improving work performance and empowering women in the professional sphere.