Estudio de factibilidad para la empresa exportadora de camarón Pacific Seafood S.A. hacia el mercado de Francia – París en el año 2022.

Abstract

In summary, shrimp exports are major, important sources of income generated by shrimp exports that contribute to the country's trade balance, Gross Domestic Product and economic growth. The commercialization of shrimp generates foreign currency, creating greater economic stability and also the capacity to import goods and services. It also promotes investment and sustainability, satisfying the increased demand for shrimp at the international level. The main objective of the degree work is to determine the feasibility of shrimp exports of the company PACIFIC SEAFOOD S.A. to the French market - Paris in the year 2022 through a feasibility study. The methodology of this research is a quantitative study with the purpose of obtaining positive data in our thesis, applying information from reliable primary and secondary sources of descriptive and applicative type because they detail transcendent aspects about the beginnings of the shrimp sector and the exports of Ecuador, among others. In addition, theoretical and empirical methods are used to help in the elaboration and substantiation of the theoretical framework. On the other hand, the viability of exporting shrimp to the French market was corroborated by the evaluation of experts. In the results, there is evidence of a small financial part for the company, thus obtaining profitability to export to the French market, since, evidently, the company is able to obtain a small profitability for the export of shrimp to the French market.