El Covid 19 y su impacto en la liquidez y rentabilidad de la empresa Marcimex S.A. en el periodo 2019-2020.

Abstract

The purpose of the following work is to evaluate the liquidity and profitability of the company Marcimex S.A. through the use of financial indices in the 2019-2020 periods to know the economic performance during the pandemic. Likewise, it is important because it will allow you to know the capacity of the entity to cover its current obligations and, in turn, identify the agility to obtain profits. The methodology used is of a quantitative approach due to the fact that the numerical information located in the financial statements was collected, in the same way, the survey technique was applied to the agency heads of the Pasaje and Machala canton through the model of dichotomous alternatives; the method used is the hypothetical deductive, since it consists of breaking down each of its parts from the general to the specific. The results obtained showed that the company shows a decrease in liquidity ratios and a significant reduction in profitability indicators. Therefore, this demonstrates the impact caused by covid-19 on companies that offer the sale of household appliances, risking the financial strength, available resources, and efficiency in the operation of the organization's activities.