Importación de productos de señalética para su comercialización en el mercado nacional periodo 2021.

Abstract

The thesis entitled IMPORT PLAN FOR SIGNAGE PRODUCTS AND THEIR COMMERCIALIZATION IN THE NATIONAL MARKET YEAR 2021. Its general objective was: To analyze the commercialization of fast and efficient signage products in the national market during the year 2021, through an implementation of a plan of import; which was found framed within a qualitative approach insofar as multiple subjective realities of import were analyzed, with respect to the methodology a descriptive scope was used for the analysis of the commercialization of signage products to be investigated and applying a non-experimental design of study since the needs of importing signage products directly with the suppliers are taken into account without the direct intervention of the researchers, that is, without altering the phenomenon to be studied, in addition methods such as: inductive-deductive, analytical -synthetic. The results obtained showed that the need to import traffic signage products directly with suppliers is due to the lack of training in the import area and the scarce use in the management of technology for the import of signage items. . Concluding with the advice of the import plan, which were: define the demand for the product to be imported and then proceed to quote and compare prices of the product, then a supplier is contacted to decide the totality of the product and the country of origin that will allow the logistics of the product is planned until it reaches its destination know how to handle the issue of non-tariff limitations.