Ecommerce, tendencia a la post pandemia en negociaciones nacionales e internacionales en el año 2020.

Abstract

This project sought to provide economic information that has been presented in 2020 as a result of the effects of the coronavirus, results that have been reflected in national and international commercializations, the economic consequences and the alternatives proposed by the companies were measures to bet on its survival, being an option, the incursion into digital commerce. Over the years, ICTs have made a transcendental contribution to negotiations, so much so that, at present, their application is frequent and in some cases mandatory, their use provides multiple benefits such as: greater speed, innovation, reduction of costs, among others. In this document there are various investigations based on the behavior and decisions made by both buyers and companies, with Covid-19 as the main author. Post-pandemic trends are a fact, there were key factors so that the economy does not enter a fixed and constant recession, despair, anguish and concern were channeled to avoid a general collapse. The application of electronic commerce to a company must be in a responsible manner, knowing the advantages and disadvantages as demonstrated in the current project, mentioning its progress throughout history and highlighting facts of great importance and impact on commercialization of products or services. There are companies dedicated to the creation of digital platforms, each one having a professional identification or characteristic that differentiates it from its competition, worldwide the reaction by consumers was changing after the appearance of the coronavirus and the decree of the pandemic globally, reflecting unexpected results. The objective of the current work is to analyze electronic commerce as a new post-pandemic trend through a digital marketing strategy to learn about the increase in digital sales and online negotiations due to the pandemic. The results obtained for the GDP projections for subsequent years are part of the research carried out, throughout human history different pandemics have occurred and each one of them has left in addition to human losses, economic losses very difficult to recover in the short term. term. For a virus to be considered a pandemic it has to go through multiple stages, as demonstrated in this research to the point of reaching uncontrolled global contamination, not knowing its exact location, as well as its impact on society. The applied methodology was several of which the exploratory, deductive, descriptive method can be mentioned, which were bases of information obtained and allowed a more effective and precise development about the tendencies to the post pandemic, in the same way the search for the Information was collected secondarily using research, theories, and statistics by specialized companies in their respective areas of knowledge. Future theoretical research and development of antibodies to combat Covid-19 will provide a key contribution to health and the economy worldwide, it encompasses multiple factors that have been affected and that the hope of a vaccine is a short- and medium-term desire.