Análisis comparativo de tres instituciones financieras aplicando los niveles de liquidez, actividad, endeudamiento, rentabilidad y de mercado.

Abstract

When analyzing the requirements to establish the efficiency of business management based on the determination of the resources that the company has, it is vitally important to know that a commercial company does not apply the same financial indicators of a credit union without However, the objective is the same. Therefore, the application of the indicators allows senior management to make sound decisions to make the most of the company's performance. The objective of the investigation is to make a diagnosis through the financial reasons of liquidity, activity, profitability, indebtedness and market evaluation of the financial environment of the Savings and Credit Cooperative Santa Rosa Cía. Ltda., Credit union of October 29 and Cooperativa JEP, obtaining a financial report conducive to the correct decision making. To solve the following question: How do financial analyzes affect companies through liquidity, indebtedness, activity, profitability and market indicators? The research is based on the application of financial indicators in order to diagnose your financial situation, in the parameters 2018-2019 based on the descriptive and documentary methodology in order to investigate the formulas proposed by different authors through scientific articles, in addition to searching for books to describe concepts that address the issue and accounting documents.