Fotografía documental, un despertar de la conciencia ambiental: caso Estero El Macho

Abstract

The present research work, degree modality has the objective of analyzing the environmental problem that the male from the city of Machala is passing through the estuary. Documentary photography as an awareness tool helps to have greater clarity in the face of social problems, especially environmental pollution, a good structuring and foundation of its content will provide greater impact, achieving the desired objective. According to Bonetto, María (2016), the most important genre and developed by Photography in the world, is the Documentary. It is the direct and realistic look of the photographer who, when activating his camera, becomes a testimony of what was in front of the lens, making an extensive invitation to everyone who sees it, to the reflection. (p. 369) This is how the conditions under which the Macho estuary is located in the city of Machala can be visualized during the tours and photographic documentation. In this way the problem was captured without any filter, in order to demonstrate the environmental reality in which it is currently. That is why within this work we analyzed the different factors that affect the lack of environmental awareness by the citizens of Machala, which contribute to the construction and structuring of a documentary photographic proposal as an awareness strategy, with the purpose of reach the community with a positive and humanitarian message, thus encouraging the collaboration of people by recycling and cleaning the banks of the estuary, the methodology applied, of a quantitative nature using research techniques such as: content analysis, interviews, surveys reaching the conclusion that within our society environmental awareness is essential to take into account that the human being is the main factor and it depends on the environmental environment is in good condition. Through the use of photography we propose the main objective of raising awareness and raising awareness among citizens, showing the environmental and social problems that this condition generates in citizen