Propuesta de una red de transporte para atender la demanda de clientes aplicando el método de costo mínimo.

Abstract

AAs an objective, organizations seek to optimize their processes to reduce production and marketing costs with the intention of being more competitive, so they set out to develop a transport network that meets the needs of product distribution through the use of minimum costs to meet the demand of customers. The analytical method was applied to determine the minimum costs in the transport network for the company Dekorea. For the collection of information, the bibliographic technique was used to access scientific journals, books and the Internet, theoretical information that served to solve the practical case, in addition a previous dialogue was carried out with people who work in the marketing company and mainly having an interview with the manager. A transport model was developed with two origins and six destinations, with the application of the algorithm began when assigning the lowest cost cell, the value was eliminated in relation to the offer and so on, the values were assigned until they were variables is equal to zero; Then we proceeded to calculate the total cost of transport. The design of this transport network was possible with the application of the minimum costs that is consistent with the needs of the company, as well as the reality of the road system of the city of Machala and the province, optimizing the transfer of merchandise from one place to another, reducing operational costs and increasing the efficiency and organizational productivity of the Dekorea Autopartes SA.