Propuesta de implementación de políticas y objetivos de calidad para mejorar la competitividad de Ocean Product en el 2019.

Abstract

To operate internationally and be competitive a company must be able to adapt to the rules imposed by the market and its dynamic changes, and for that it must work efficiently and effectively. The present research focuses the importance of establishing quality policies and objectives in a company, in order to improve its competitiveness by targeting an international market, as a strategy to reduce costs, differentiate and have a defined focus. Ocean Product is the target company in this research, it produces and exports shrimp, located in the city of Arenillas, it does not have an ISO 9001: 2015 certification meaning a lack of quality management system and therefore policies and objectives that are align to the development of their activities. The last years the company has presented losses of competitiveness in the internal and external market, due to lack of control, organization and administration of its productive and administrative processes. The objective of this research is to propose the implementation of quality policies and objectives based on the IS0 9001: 2015 standard to Ocean Product in 2019, in order to optimize resources, minimize waste losses, improve its operational and administrative processes, and therefore improve competitiveness in the international market. This research follows a quantitative paradigm, and theoretical methods used as analytical-synthetic, abstraction-concretion, inductive-deductive, modeling and systemic; and empirical methods such as observation and interview.