Análisis del impacto de la globalización en el comportamiento gerencial, y las estrategias aplicables para el éxito empresarial.

Abstract

The present work was carried out with the purpose of solving the practical case of the Foreign Trade Management subject, established as part of the complex degree work. The one that consists in the existing relation between the effects of globalization in the business activities, and mainly in the actions that the management must implement so as not to affect the negotiations and the expected results in the international market. Through qualitative research, important guidelines were established for the resolution of the question of the case; where it was determined that the success of management lies in the strategic direction of organizational knowledge in all areas of the company, through the phases of creation, transfer and application of knowledge in the organization.